1. INTRODUCTION
This Privacy Policy describes how Playback (hereinafter “Application” or “App”) and its owner Digital Media Technology, S.L.U. (hereinafter “Adwake”) collect and use Personal Data process your Personal Information when you visit our Website, http://playbackrewards.com (“Website”), use our mobile or web applications (“App” or “Apps” and together with the Website “Services”), and when you interact with us via email or other communication method.
This Privacy Policy is in compliance with the current data protection regulations, such as the European General Data Protection Regulation (GDPR), the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act (2020) and the Organic Law 3/2018 of December 5 on Protection of Personal Data and Guarantee of Digital Rights.
Please read this Policy carefully to understand our privacy practices when you use our Services. By creating a Playback user account, or by otherwise accessing, using, or interacting with the Services, you expressly consent to our collection, use, disclosure, sharing and retention of your information as described in this Policy. We may modify this Policy at any time at our discretion. Material changes will be conspicuously posted on the Website or otherwise communicated to you. All changes will be effective immediately upon posting to the Website.
2. WHAT IS PERSONAL INFORMATION?
For purposes of this Privacy Policy, “Personal Information” or “Personal Data” means information that alone or in combination identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
3. CATEGORIES OF PERSONAL INFORMATION WE COLLECT
We collect specific categories of Personal Information. When you access our Services, we may collect certain information to complete your request. The information we collect varies depending on the Services you are using.
We describe how we collect information on our Services below:
4. WHO IS THE DATA CONTROLLER?
A data controller is the natural or legal person who determines the purposes and means of the processing of Personal Data.
5. WHAT DOES THIS PRIVACY POLICY COVER?
The privacy practices and policies that we outline in this Privacy Policy will apply to the way that we use your Personal Data. To such extent, you can fall, as a Data Subject, into one of the following categories:
“Clients”: requesting the provision of Services from us.
“End User”: it refers to the Data Subjects using our Services.
6. DATA PROTECTION OFFICER
A Data Protection Officer (DPO) is the person in charge of safeguarding the fundamental right to the protection of Personal Data at ADWAKE as well as ensuring that we process such Personal Data in compliance with the applicable data protection laws and regulations.
Our Data Protection Officer can be accessed to the following online and post addresses:
You can contact our Data Protection Officer if you want to exercise any of your Data Protection Rights (refer to section 11), or if you have any questions concerning this Privacy Policy.
8. USE OF YOUR PERSONAL DATA
We process data from our End Users to:
| Purpose | Activity | Legal Base |
|---|---|---|
| USER LOGIN OR REGISTRATION | To register you as a new customer or user | Performance of a Contract |
| USE OF OUR SERVICES | To enable you to use our Website or the app so you can participate in our rewards program. | Performance of a Contract |
| DEVELOPMENT AND IMPROVEMENT OF OUR SERVICE | To improve and enhance our Website or the app and services | Legitimate Interest |
| SECURITY AND DEBUGGING | To administer and protect our business and this Website or the app (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data | Legitimate Interest |
| LEGAL AND REGULATORY | Compliance with Legal requests and litigation response | Legal Obligation |
In particular, we process data from our Clients to:
| Purpose/Activity | Description | Legal Base |
|---|---|---|
| PROVIDING SERVICES | To fulfill your requests for using services | Performance of a contract or adoption of pre-contractual measures |
| To provide Services based on your request | Performance of a contract or adoption of pre-contractual measures | |
| COMPLIANCE WITH LEGAL REQUESTS AND LITIGATION RESPONSE | Ensure compliance with anti-bribery and anti-corruption. | Legal Obligation |
9. MEANS OF COLLECTION OF YOUR PERSONAL DATA
You may provide us with Identity Data and Contact Data by filling in forms or by corresponding with us by post, email, or otherwise. This includes personal data you provide when you create an account on our Website or contact us. We collect data automatically via Software Development Kits (SDKs) and APIs integrated into the Application. These tools allow our reward partners (Offerwalls) to communicate your task progress back to our servers.
10. RETENTION OF YOUR PERSONAL DATA
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting, or other requirements.
In some circumstances you can ask us to delete your data: see your legal rights below for further information.
11. DISCLOSURES OF YOUR PERSONAL DATA
In general, we will not disclose your personal data to third parties, except in the following cases:
12. WHERE WILL COLLECTED PERSONAL DATA BE PROCESSED?
Based on the Services provided by ADWAKE, and depending on the user's location, data transfers to other countries may occur. In such a case, your personal data may be transferred internationally to third parties located outside the European Economic Area (“EEA”), provided that ADWAKE has the authority to do so and subject to compliance with the appropriate safeguards set out in Articles 44 to 50 of the GDPR. Such Third Parties shall only access the data to perform their services on behalf and for the account of ADWAKE, under an obligation of confidentiality and always following ADWAKE's instructions and without at any time using such data for their own purposes and/or unauthorized purposes.
Whenever we transfer Personal Data out of the EU, EEA, Switzerland & UK we ensure that adequate safeguards are implemented. Those safeguards include among others:
ADWAKE, in order of preference, will carry out international transfers under the following guarantees:
| Guarantee | Criteria used by ADWAKE |
| Adequacy Decision | Measure included as preferred by ADWAKE. You can find the list of countries subject to an adequacy decision at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/adequacy-decisions_en |
| Binding Corporate Rules | In the absence of an Adequacy Decision, it will be the preferred security measure that ADWAKE will request to the importer of the personal data. You can find the list of entities that have BCR here: https://edpb.europa.eu/our-work-tools/accountability-tools/bcr_en?page=1 |
| Standard Contractual Clauses | As a secondary guarantee mechanism in the absence of the above, we will proceed to subscribe and/or request a copy as appropriate from the importer of the personal data of the signed version of the Standard Contractual Clauses aligned with the European Commission models, available here: https://eur-lex.europa.eu/legalcontent/ES/ALL/?uri=CELEX%3A32021D0914. |
13. YOUR PERSONAL DATA RIGHTS
Our advertising technology does not collect any information that directly identifies you as an individual, and instead only collects certain digital identifiers that may identify your device or your Internet browser.
As such, in order for us to give you access to Personal Data connected with your digital identifiers, you will need to provide us with additional information, as explained below, to enable us to locate relevant records.
Your rights
If you are a resident within the European Economic Area (EEA), UK and Switzerland you will have the following rights:
To exercise any of these individual Privacy Rights, refer to section 12.3 below.
We will respond to your request as soon as possible and, in any case, within the established legal deadline. You may also withdraw your consent at any time through the email address: privacy@adwake.ai without, in any case, the withdrawal of the same condition to ensure proper management of the business relationship.
If you make a Data Subject Rights request as set out in this Privacy Policy, we will provide you with any information we might have concerning your data identifier, including where available transaction logs reflecting where we have used our technology in order to deliver an advertisement to you, and we will follow your instructions concerning the correction, removal and processing of such data.
Please note, however, that we have a very short retention period for most files with digital identifiers that we store or process. Therefore, we may not be able to give you any files at all. In these cases, we will inform you that we have not been able to locate any records associated with your digital identifiers.
Finally, we remind you that in the event that you provide us with data relating to another natural person you must, prior to their inclusion, inform them of the points contained in this Policy.
If you are a resident of California, you may have the following additional rights with regard to the Personal Data we maintain about you:
| Shine the Light | California residents are entitled to request and obtain from ADWAKE a list of all the third parties to which we have disclosed certain Personal Data (as defined by California´s Shine the Light Law) during the preceding year for those third parties´ direct marketing purposes. To request this information, please contact us at privacy@adwake.ai. In the subject of the email include “California Shine the Light Request” and include your mailing address, state of residence and email address so we can provide a response. |
| Privacy Rights for California Minors in the Digital World | If you are a California resident under the age of 18, and a registered user of our Website or app, you can request and obtain removal of content or information you have publicly posted. To make such a request, send an email with a detailed description of the specific content or information to privacy@adwake.aiPlease be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested. |
| California Individual Privacy Rights (California residents can exercise these privacy rights with respect to their Personal Data) | Right to Access Personal Data. You have the right to know (i) the categories of Personal Info we have about you; (ii) the categories of sources from which that Personal Data was collected (iii) Our business or commercial purpose for collecting, selling, or sharing your Personal Data (iv) the categories of third parties to whom we disclose Personal Data(v) the specific pieces of Personal Data we have collected about you.Right to Know What Personal Data is Sold or shared and to Whom. You have the right to know what Personal Data of yours is being sold or shared, and with whom. Right to Deletion: You have the right to request that we delete the Personal Data that we have collected or maintain about you. There may be circumstances under which we will be unable to delete such Personal Data, such as if we need to comply with our legal obligations. Right to Correct Inaccurate Personal Data. You have the right to request us if we maintain inaccurate Personal Data about you, taking into account the nature of this Personal Data and the purposes of the processing. To such extent, we shall use commercially reasonable efforts to correct the inaccurate Personal Data.Right to Opt Out of Sale or sharing your Personal Data. You have the “right to opt-out” of sale or sharing of your Personal Data. If you do not affirmatively opt out, and you are not a minor (under 16), your Personal Data may be sold as disclosed in this Privacy Policy. You can submit your request to opt out of the sale or sharing of your Personal Data by completing our “California Right to Opt-Out of the Sale or Sharing Personal Data” request form available here.Right to Limit Use and Disclosure of Sensitive Personal Data. You have the right to limit, at any time, the use and disclosure of your sensitive Personal Data, except when we use such Personal Data in a way reasonably expected by an average consumer.For information purposes, “sensitive Personal Data” includes any private information that divulges any of the following: i) personal identification numbers, including social security, driver’s license, passport, or state ID card number; ii) account or debit or credit card numbers combined with passwords or codes that would enable access to the accounts; iii) a user´s exact geolocation; iv) a user’s racial origin, religious beliefs, or union membership; v) a user’s mail, email, or text message content unless the information was intentionally sent to the business; a user´s consumer’s genetic data, such as DNA simples; vi) the processing of any biometric data to identify a consumer, and vii) Personal Data concerning a user’s health or sexual orientation.Right of No Retaliation. If you choose to exercise any of these rights, Entravision will not discriminate against you in anyway. |
To exercise your California rights, complete our “California Consumer Request” form available here.
If we are unable to comply with your requests, we will let you know the reason why.
We will take steps to verify your identity before processing your request, which may include requesting information from you to match with information we already have about you.
You can also make a subject access request by mail, by sending a written request with all of the above-listed information to the following address:
Data Protection Officer
ADWAKE
C/ Diputació 303 Tercera Planta
08009 Barcelona
Spain
You also have the right to lodge a complaint with our Data Protection Supervisory Authority, the Agencia Española de Protección de Datos (Spanish Agency for Data Protection) at www.aepd.es.
14. YOUR CONSUMER PRIVACY CHOICES
15. LEAVING OUR WEBSITE AND/OR LINKING TO THIRD PARTIES
We strive to ensure that any information you send us is safe. When you leave this Website and go to another linked website, we are not responsible for the content or availability of the linked website. Please be advised that we do not represent either the third party or you if you enter into a transaction on the third-party website. Further, the privacy and security policies of the linked website may differ from those practiced by us. The inclusion of any link does not imply our endorsement of any other company, its website(s), or its product(s) and/or services(s). We are not responsible for the privacy practices or content of any other website.
16. LINKS
This Site or the app may include, display or display links to other websites for your convenience and information. Such websites may operate independently of us. These linked sites may have their own privacy policies, which we strongly encourage you to read when you visit them. To the extent that any linked websites you visit are not owned or controlled by us, we are not responsible for the content of such websites, their use or their privacy practices.
17. HOW LONG IS THIS PRIVACY POLICY UPDATED?
This Policy may be updated periodically to reflect changes in our processing of personal data. We will post a prominent notice on the Site to notify you of any significant changes to our Policy and will indicate at the bottom of the Policy when it was last updated.
Last update: March 2026.
© 2026: Digital Media Technology, S.L.U - Reproduction in whole or in part is prohibited. All rights reserved.
Email: help@playbackrewards.com